Web Marketing

Small companies have the goals with their websites: (1) they must look larger than life (2) use it to bring customers in the door and (3) turn a larger competitor's size into their weakness. That's guerilla marketing. We specialize in using web marketing to affordably generate web site traffic and business, especially compared to traditional media. Remember, with web marketing your customers are exactly one click away.

Web marketing uses on-line marketing strategy to combine organic search engine listings, pay-for-placement listings, directory registration, and banner advertising. We consider each of these to select the appropriate mix for each client. We have the unique experience, having learned from years of trial & error, hard work, and success building our own FoundLocally site to reach 10 million annual visitors! We used word of mouth and "word of mouse" and a media ad budget of exactly ZERO! Just a bit of hard work, which we'd be happy to do on your behalf, too.

Small businesses can use carefully-built web sites to take advantage of free (and almost free) web marketing opportunities. Unlike other advertising (newspapers, TV, or radio), Internet marketing has a life-span LONG after the work is done.

Banner ads have been proven effective for both brand-building and driving e-business traffic. We've worked with Canada's top banner advertising agencies and can help you create an effective banner advertising campaign that includes (1) targeting, (2) a strong offer, (3) good banner creative, (4) a compelling web page, and (5) monitoring of results.